? Apply in 3 Minutes: Director, Post Acute Partnerships / External Marketer
Company: Gettysburg Center
Location: Gettysburg
Posted on: July 7, 2025
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Job Description:
Job Description Overview: At Genesis Healthcare, we are
dedicated to improving the lives we touch through the delivery of
high-quality care and exceptional service. As a leading provider in
the long-term care industry, we believe in fostering a
collaborative, inclusive and supportive work environment where
every team member is valued and empowered to make a difference.
Whether you're an experienced professional or just starting your
career, we offer opportunities for growth, development, and
advancement in a range of roles. Join us in our mission to enhance
the well-being of our patients and residents while making a
meaningful impact in the communities we serve. Responsibilities:
The Post-Acute Services Director drives the growth and success of
assigned nursing centers by cultivating and leveraging
relationships to generate high-quality patient referrals. This
position manages complex patient transitions, oversees discharge
processes, and establishes relationships within both hospital and
non-hospital systems. The Director plays a key role in enhancing
efficiency and effectiveness of patient referrals, ensuring smooth
transitions, and fostering long-term relationships that support the
nursing center’s growth objectives. The Director is also
responsible for overseeing the implementation of sales and clinical
programming strategies that integrate vertically to sustain and
expand the center's market presence. Position Highlights *Lead the
patient referral process from review through to acceptance,
ensuring that the center is prepared to admit patients smoothly.
Utilize the CRM system to ensure proper documentation and smooth
clinical handoffs that improve patient outcomes and financial
performance. *Establish strong relationships with hospital referral
sources and key decision-makers, developing 5-10 new contacts per
month within the hospital systems and various departments.
Cultivate these relationships to build brand loyalty and awareness
around the center’s clinical excellence. *Understand and
effectively communicate the clinical strengths and competencies of
the assigned nursing centers, positioning them as a solution to the
referral needs of local hospitals. Align the nursing center’s
offerings with the needs of hospital systems to drive consistent
referral flow. *Demonstrate a conversion ratio of 60% or higher for
clinically and financially appropriate referrals. Continuously
drive quality referrals that lead to conversions, with a focus on
achieving upward trends in conversion rates within 90-120 days of
hire and during each reporting period thereafter. *Develop and
sustain a market strategy plan for assigned nursing centers,
incorporating data analytics to drive key strategic initiatives.
Meet and exceed targeted admissions and sales goals, ensuring at
least a 5% increase in patient admissions each reporting period.
Qualifications: *RN or LPN licensure preferred, but not required,
except where mandated in the state in which employment occurs. *
Valid driver’s license. *Five to seven years of recent clinical
experience. Benefits: *Variable compensation plans *Tuition,
Travel, and Wireless Service Discounts *Employee Assistance Program
to support mental health *Employee Foundation to financially assist
through unforeseen hardships *Health, Dental, Vision, Company-paid
life insurance, 401K, Paid Time Off We also offer several voluntary
insurances such as: *Pet Insurance *Term and Whole Life Insurance
*Short-term Disability *Hospital Indemnity *Personal Accident
*Critical Illness *Cancer Coverage Restrictions apply based on
collective bargaining agreements, applicable state law and factors
such as pay classification, job grade, location, and length of
service. Posted Salary Range: USD $75,000.00 - USD $85,000.00
/Yr.
Keywords: Gettysburg Center, Washington DC , ? Apply in 3 Minutes: Director, Post Acute Partnerships / External Marketer, Healthcare , Gettysburg, DC