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Director, Media Relations

Company: DMI Inc
Location: Bethesda
Posted on: June 14, 2018

Job Description:


  • Positive press and analyst coverage is required to drive brand awareness and this is critical to accelerate interest for our breadth of offerings. To deliver this we are looking for a communications leader to:
  • Develop and execute a strategy to reach key business, technology, industry and commercial outlets
  • Develop press angles aligned with key campaign messages and marketing initiatives
  • Craft press releases
  • Identify opportunities for and develop by-line articles by DMI leadership
  • Identify media targets to impact identified audiences
  • Prepare DMI spokespeople for interviews
  • Integrate client and DMI successes into press outreach
  • Define optimal metrics and provide accurate measurement of all coverage
  • Respond to rapidly-developing news opportunities, attaining opportunities for DMI thought leadership contributions
  • Networked to a variety of media including those focused on Fortune 1000 businesses
  • Direct agency team members Qualifications Ideal Characteristics:
  • Understands our brand proposition and has experience working with similar technology services organizations
  • Understands and maintains relationships with key categories of business and investor influencers
  • Possesses press expertise in related technology and industry companies
  • Brings creative ideas and new ways of thinking to achieve our goals
  • Possesses expertise in analyst relations and leveraging relationships for positive influenceEducation and Years of Experience:
  • 8-10 years of Public Relations/Marketing experience required
  • Four-year degree; MA / MS / MBA preferredRequired Skills:
  • Critical, creative, and innovative thinker is a must
  • Must be able to juggle many priorities under tight deadlines while being highly detailed and organized
  • Creates an inclusive and creative environment
  • Comfortable speaking in public and performing product demonstrations
  • Strong copy writing and grammar skillset
  • Exceptional collaborative skills and experience working in a matrix organizationPhysical Requirement(s): No Physical requirement needed for this position.Location: 6550 Rock Spring Drive, Bethesda, MD 20817Working at DMIDMI is a diverse, prosperous and rewarding place to work. We provide our employees with competitive benefits, educational assistance, and career growth opportunities. Every employee is valued for their talents and contributions. We all take pride in helping our customers achieve their goals, which in turn contributes to the overall success of the company.The company does and will take affirmative action to employ and advance in employment individuals with disabilities and protected veterans, and to treat qualified individuals without discrimination on the basis of their physical or mental disability or veteran status. DMI is an Equal Opportunity Employer Minority/Female/Veterans/Disability.***************** No Agencies Please *****************Applicants selected may be subject to a government security investigation and must meet eligibility requirements for access to classified information. US citizenship may be required for some positions.PM2017IND2018


    Keywords: DMI Inc, Washington DC, Director, Media Relations, Executive, Bethesda, DC

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