Deputy Director (President Woodrow Wilson House Historic Site)
Company: National Trust for Historic Preservation
Location: Washington
Posted on: January 27, 2023
Job Description:
Job Summary
Reporting to the Executive Director (ED), the Deputy Director will
play a key role, both internally and externally, in helping Woodrow
Wilson House implement its mission, vision, and goals. The Deputy
Director will be responsible for overseeing communications,
marketing, engagement and visitor services, and for helping direct
cross-departmental projects in a timely, cost-effective, and
team-building manner. The position will participate -- with the ED,
the National Trust's Development Department and the Advisory
Council -- in fundraising for the site and will represent the site
to both professional and public audiences as needed, working in
support of the strategic plans of Wilson House and the National
Trust.
In the absence of the Executive Director, or as assigned, the
Deputy will serve as principal staff and Advisory Council liaison
and represent the Site and the National Trust at professional
meetings, events and forums, and to the public as appropriate. When
needed, this position serves as interim Executive Director, acting
in accordance with the roles and responsibilities of the Executive
Director, and may provide coverage of other management team
positions as needed.
The President Wilson House in Washington DC, a National Trust site
since 1961, is dedicated to confronting the complex history and
legacies of the 28th President of the United States, including
issues relating to race and gender inequality during Wilson's
administration and the Wilsons' period in the house. The Site
strives to embody best practices not just in historic preservation
and education, but in making history relevant to today by
exemplifying justice, diversity, equity and inclusion in all
aspects of its operations.
Situated on the ancestral land of the Anacostans (Nacotchtank)
peoples, the President Woodrow Wilson House is a House Museum in
Washington, D.C. As a National Trust for Historic Preservation site
since 1961, it is dedicated to confronting the complex history and
legacies of the 28th President of the United States, including
issues relating to race and gender inequality during Wilson's
administration and the Wilsons' period in the house. An accurate
and full accounting of the Wilson Era reveals the systemic
injustices we continue to confront to this day. At the same time,
understanding Wilson's leading role in defining and leading a new
dawn in 20th century international relations is vital to rethinking
those dynamics in the 21st century. The Woodrow Wilson House is
committed to listening to as well as leading these important civic
discussions. As a hub for both public museum exhibitions and
scholarly engagement with Wilson's legacy and the Progressive Era,
the Wilson House aims to be a space of reconciliation and healing
through an honest, dynamic exploration of the past and present. The
Site strives to embody best practices not just in historic
preservation and education, but in making history relevant to today
by exemplifying justice, diversity, equity, and inclusion in all
aspects of its operations and interpretation.
The Deputy Director plays an important role working with colleagues
and the ED to emphasize the National Trust for Historic
Preservation's strategic priority of "Telling the Full American
Story" in the Site's communications and marketing; its programs,
exhibitions, exploration of its collection; and its partnerships
and staff training.
DUTIES
Communications & Engagement
- Working with the ED and collaborating with management team
colleagues (the Senior Manager of Business & Operations and the
Manager of Collections & Education), the Deputy Director is
responsible for overseeing all communications and ensuring
effective and timely messaging, branding and delivery, including
marketing and promotions, media relations, website maintenance, and
social media, as well as donor communications and gift
acknowledgments, and Advisory Council communications &
engagement.
- Working with the ED, help direct community engagement for the
Site and build a broader community through inclusion of a diverse
range of constituents.
- Help direct, plan, implement, and execute the Site's web and
social media strategy, with a goal of increasing revenue for the
Site through public awareness of and participation in programs,
including marketing of museum shop. Design and send email marketing
campaigns, create list segments, review campaign analytics.
- Help direct the design and print production process for
promotion of programs and exhibits, including mailings, postcards
and flyers, utilizing and managing outside vendors as needed or
coordinating production of pieces in-house as appropriate.
- Serve as initial point of contact for press, PR consultants, ad
placements, and event listings. For approval by the ED, develop and
write press releases, pitches, and newsletters to highlight the
Site's programming and curatorial news and interface with local
reporters, photographers, bloggers, and influencers.
- Working with the ED, help direct and develop communications
strategies and promotional pieces in support of the Site's
fundraising efforts.
- Craft donor communications and gift acknowledgments and work
with Senior Manager of Business & Operations and National Trust
development staff to ensure proper documentation and tracking in
CRM systems.
- Draft grant applications or other donor pitch pieces as
needed.
- As assigned, interact with donors or serve as donor point of
contact on the ED's behalf.
- Play a leading role in enhancing the composition and
functionality of the Advisory Council.
- Develop regular communications for Advisors and identify ways
to engage their interest.
- Lead development of documents and communications outlining
expectations for Advisors.
Site & Staff Management
- Contribute to the overall success of Wilson House in achieving
its mission by utilizing a collaborative, team-oriented management
style.
- Develop systems that enhance initiative, teamwork,
productivity, and accountability.
- Work closely with the ED and management team colleagues to be
cross trained on and able to provide overall direction for the
departments of Business & Operations, and Collections & Education
as needed, including having knowledge and understanding of all site
operations and day to day functions, collections stewardship,
landscape and modern facilities, preservation, education, and
public programs. Cover the duties of the Senior Manager or Manager
in their absence and/or as needed.
- Working with the ED, help direct, produce, monitor and achieve
the site's annual OGSP (Objectives, Goals, Strategies, Plan).
- Working with ED, help direct all aspects of revenue generation
including Fundraising, Special Property Use, Tours, and
Programs.
- Working with ED, management team colleagues, National Trust,
Advisory Council, architects, and other professionals, lead the
maintenance of facilities appropriate for Wilson House, which will
include strategic phasing, and fundraising for them through a
capital campaign.
- Work with ED and management team colleagues to ensure that full
and part-time staff, volunteers, and interns are well managed and
work in accordance with preservation needs of the site. Promote a
positive culture at the site to build a team that promotes
cross-departmental achievements and measurable results.
- Foster collaboration with other sites and other
departments/divisions of the National Trust.
- As assigned, document and communicate annual staff goals, work
plans, and associated job descriptions and annual reviews on
schedule
- Help direct the Museum Re-Accreditation process
- Lead scheduling and developing agendas for regular staff
meetings as assigned.
- Additional duties as assigned.
Qualifications
- At least 8+ years of professional experience, including at
least 5 years of experience with budgeting, staffing, supervising
professionals, and leading teams to generate high quality results
as well as experience managing large, cross-functional projects and
teams, preferably within a national level non-profit setting
- Experience in communications and marketing. Demonstrated
success in fundraising including public and private grants,
donations and major gifts.
- Demonstrated success supervising multiple aspects of historic
site management, including making decisions regarding staffing,
budgeting, professional development, performance management and
team management.
- Proven ability to thoughtfully engage the public and
stakeholders in conversations about race, gender, politics,
nationality, white supremacy and other topics relevant to Woodrow
Wilson's history and legacy.
- Comfortable talking about identities such as race, ethnicity,
sexual orientation, class, ability, and gender in plain, specific
terms as they relate to cultural heritage and the work place. Ties
to culturally diverse affinity groups, professional organizations,
or related associations are a plus.
- Advanced analytical and problem-solving skills, including issue
identification and prioritization.
- Advanced project-management, team-management and
client-management skills. Ability to achieve results with general
supervision.
- Experience coaching or leading staff, as well as successfully
managing key internal and external stakeholders and
relationships.
- Effective presentation skills. Excellent writing, spelling,
grammar, and proofreading skills, as well as strong verbal
communication and customer service skills. Strong organizational
skills. Excellent attention to detail.
- Experience successfully managing key stakeholders and
relationships. Proven ability to collaborate across departments to
implement processes and achieve results. Track record of building
and maintaining productive relationships with multiple
stakeholders. When working onsite, public contact and ability to
work successfully in close proximity to others required. When
working off-site, ability work effectively in a remote environment,
maintaining productivity and communications to meet deadlines and
goals, is required.
- Ability to prioritize, multi-task efficiently and respond to a
high volume of ongoing requests in a timely fashion. Ability to
adapt and be flexible in a dynamic work environment. Ability to
work effectively with frequent interruptions required. Able to
handle frequently changing and/or unscheduled tasks with accuracy.
Entrepreneurial spirit and skill set a plus.
- Proven ability to continually develop skills related to use of
rapidly changing technology and communications best practices.
- Advanced knowledge of Microsoft Word and Excel required.
Familiarity with other software, including databases, a plus.
Knowledge of Microsoft Word, Excel, Fareharbor, WordPress, Constant
Contact, and Canva required. Experience using CRM databases.
- Ability to work predominantly on-site, with flexibility to work
weekends or evenings as needed.
- Regular and reliable attendance required.
- Some travel required.
PAY & BENEFITS
This is a full-time, exempt level position, eligible for full
benefits, including health, dental and life insurance, retirement
benefits, and 3+ weeks of vacation, plus sick time and
holidays.
The National Trust and its subsidiaries require all staff to show
proof of COVID-19 vaccinations and boosters (with limited
exceptions for religious or medical reasons).
Hiring Range: $80,000 - $88,000 per year
Keywords: National Trust for Historic Preservation, Washington DC , Deputy Director (President Woodrow Wilson House Historic Site), Executive , Washington, DC
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