Director of Product Marketing, IgniteTech (Remote) - $400,000/year USD
Company: Crossover for Work
Location: Washington
Posted on: August 7, 2022
Job Description:
Crossover is the world's #1 source of full-time remote jobs. Our
clients offer top-tier pay for top-tier talent. We're recruiting
this role for our client, IgniteTech. Have you got what it
takes?Are you an expert B2B enterprise software product marketer
with a flair for creating edgy messaging? Have you ever had to
reign in your content because you were worried it would be too
controversial, or how your management would react to it? Why not
lose those shackles and work for us instead? We do not shy away
from messaging that may rile up the industry; instead, we embrace
it.IgniteTech is an enterprise software company with over 50
solutions ranging from mobile app development platforms to database
load balancers. At a company level, we are already disrupting the
industry through our unique subscription model that offers an
entire library of solutions for a single subscription price.At a
product-level, we want you to craft provocative and
industry-disruptive marketing messages without worrying about
toeing any lines or corporate heads getting in your way. You will
have the top-down ownership of the marketing success of our
products, acting as the de-facto CMO with one of the most exciting
product portfolios in the enterprise software industry.If you want
to craft edgy, provocative messages for a broad portfolio of
software solutions, apply now!What You Will Be Doing
- Reviewing product vision and roadmap documents to understand
the key technical differentiation of our product versus the
competition
- Drafting key marketing messages centered around this
differentiation and deciding which customer personas to target
- Reviewing campaigns that were ineffective in delivering the key
messages to the target persona(s), identifying the root cause of
the ineffectiveness, and providing targeted coaching for your team
to design better campaign plansWhat You Won't Be Doing
- Developing marketing messages based on customer feedback
- Developing generic marketing messages that are not based on a
deep understanding of the product-customer fit
- Making low-level decisions on specific content pieces or
reviewing content copiesDirector Of Product Marketing Key
ResponsibilitiesDesign and deliver bold, strategic marketing
campaigns tailored to each of our products' differentiating factors
and key buyer personas.Basic Requirements
- Experience leading a team in product marketing for a technical
or software product
- Experience in driving the marketing changes from the
acquisition of a new company or product
- Have strong opinions and not be afraid of sending out
industry-disruptive messagesNice-to-have Requirements
- Experience as a marketing leader for a broad portfolio of B2B
software productsAbout IgniteTechIf you want to work hard at a
company where you can grow and be a part of a dynamic team, join
IgniteTech!Through our portfolio of leading enterprise software
solutions, we ignite business performance for thousands of
customers globally. We're doing it in an entirely remote workplace
that is focused on building teams of top talent and operating in a
model that provides challenging opportunities and personal
flexibility.A career with IgniteTech is challenging and fast-paced.
We are always looking for energetic and enthusiastic employees to
join our world-class team.We offer opportunities for personal
contribution and promote career development. IgniteTech is an
Affirmative Action, Equal Opportunity Employer that values the
strength that diversity brings to the workplace.There is so much to
cover for this exciting role, and space here is limited. Hit the
Apply button if you found this interesting and want to learn more.
We look forward to meeting you!Working with CrossoverThis is a
full-time (40 hours per week), long-term position. The position is
immediately available and requires entering into an independent
contractor agreement with Crossover. The compensation level for
this role is $200 USD/hour, which equates to $400,000 USD/year
assuming 40 hours per week and 50 weeks per year. The payment
period is weekly. Consult www.crossover.com/help-and-faqs for more
details on this topic.What to expect next:
- You will receive an email with a link to start your self-paced,
online job application.
- Our hiring platform will guide you through a series of online
"screening" assessments to check for basic job fit, job-related
skills, and finally a few real-world job-specific
assignments.Important! If you do not receive an email from us:
- First, emails may take up to 15 minutes to send, refresh and
check again.
- Second, check your spam and junk folders for an email from
Crossover.com, mark as "Not Spam" since you will receive other
emails as well.
- Third, we will send to whatever email account you indicated on
the Apply form - by default, that is the email address you use as
your LinkedIn username and it might be different than the one you
have already checked.
- If all else fails, just reset your password by visiting
https://www.crossover.com/auth/reset-password if you already
applied using LinkedIn EasyApply. Crossover Job Code:
LJ-4811-US-Washingt-DirectorofProd1.005
Keywords: Crossover for Work, Washington DC , Director of Product Marketing, IgniteTech (Remote) - $400,000/year USD, Executive , Washington, DC
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