Manager, entegra Marketing Communications
Company: Sodexo
Location: Gaithersburg
Posted on: January 15, 2021
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Job Description:
Unit Description This role is within the Marketing Deparment at
Entegra. The marketing department is responsible for marketing
communications, segment marketing, digital marketing and
operations, sales enablement and the entegra brand. Our objective
is to drive our business growth objectives by aligning
crossfunctionally with our sales,client service and business
performance stakeholder within Entegra to serve prospects and
clients. Position Summary The Manager, Marketing Communications
(MMC) is responsible for developing and executing brand and
communications strategy that will ultimately build the entegra
brand and position entegra as the GPO of choice among procurement
professionals. Through a strategic content driven approach, the MMC
will develop the content strategy that accelerates prospects along
the buyer's journey, educates prospects on the value of GPO's and
defines and articulates entegra's distinct value proposition in the
market. The MMC will also conceive and execute a content strategy
that positions entegra's as thought leaders in the procurement
space.--Drive new business and customer acquisition through content
strategy. 20%Drive increased sales volume and improved customer
engagement through the development of relevant and compelling
content. 20%Develop and execute entegra's brand and communications
strategy increasing entegra brand awareness and share of earned
media. 40%Develop internal communications engage and motivate the
entegra employee base. 20% Qualifications & Requirements Basic
Education Requirement - Bachelor's Degree or equivalent
experienceBasic Management Experience - 3 years Basic Functional
Experience - 3 years--Sodexo is an
EEO/AA/Minority/Female/Disability/Veteran employer.
Keywords: Sodexo, Washington DC , Manager, entegra Marketing Communications, Executive , Gaithersburg, DC
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