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Communications and Marketing Manager

Company: International Baccalaureate
Location: Bethesda
Posted on: February 16, 2020

Job Description:

Job Purpose:We are currently seeking a--Communications and Marketing--Manager to--lead communications that engage our large and diverse network of schools, creating engaging content on school facing issues and relevant news from the IB. As the--Communications and Marketing--Manager,--reporting directly to the Head of Communications and Marketing, you will--generate programme awareness and improve communications metrics for global and regional audiences through a combination of--creative and tactical thinking with a schools-first approach.--Job Duties:Manage an ongoing and frequent flow of information to multiple stakeholders in the 5000+ schools who offer one or more of IBO's programmesCoordinate and prioritize communications to ensure a high-quality experience for school heads, school IB coordinators andteachers. Ensure communications are appropriate and effective for different audiences, with special attention to cultural differences around the worldSupport the development of communications plans and marketing campaigns and execute global and regional strategies and campaigns in coordination with other internal teamsWork closely with all relevant internal teams to coordinate and prioritize communications to schoolsUnderstand and work within the broader organizational marketing and communications strategies to align school communications with multiple goals, campaigns and eventsCreate opportunities for schools to share stories of success to be shared as best practices and/or in outreach materials and campaignsMaintain accurate, up-to-date segmentation of global and regional audiencesMaintain messaging and brand standards to preserve the quality and reputation of IBOJob Requirements:Bachelor's or equivalent degree requiredAt least 6 years of experience in organizations communicating with large constituencies such as associations, chapters or schools with International and/or education experience preferredProven experience managing or working with writers, web developers and graphic designersUnderstanding of digital communications tools and trendsAbility to manage multiple, competing projects and prioritize based on an overarching strategyFamiliarity with Customer Relationship Management software (Salesforce, Pardot, etc)Excellent verbal and written English and editorial skills. Other language skills, especially French and Spanish, a plusExcellent attention to detailAbout the IB:The IB is a leading global not-for-profit educational organization that offers curriculum and assessment to over 5,000 schools worldwide to children aged 3-19, as well as comprehensive professional development to support schools and educators. Our educational programs encourage students across the world to be active, compassionate, and lifelong learners who understand that other people, with their differences, can also be right.We are seeking talented individuals who thrive in a global and dynamic environment with amazing benefits and opportunities for career growth and development. This is the place where your ideas are welcome and global perspectives are encouraged. Be a part of an organization that wants to make the world a better place. Apply now!--*The IB is an equal opportunity employer. It provides employment opportunities to employees and applicants for employment without regard to race, color, religion, sex, pregnancy, ethnicity, national origin, age, physical or mental disability, marital status, sexual orientation, gender identity, genetic status, or status in any group protected by federal, state, or local laws.*"This job is offered on local terms and conditions and is at will."

Keywords: International Baccalaureate, Washington DC , Communications and Marketing Manager, Executive , Bethesda, DC

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