Marketing Analyst
Company: Taoti
Location: Washington
Posted on: January 27, 2023
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Job Description:
Taoti Creative is hiring a Marketing Analyst
We're looking for a Marketing Analyst to dig deep into data to
unearth meaningful insights and provide actionable recommendations
for our clients. You'll work across teams to analyze data that will
shape our approach to web builds, content strategy, paid ad
campaigns, and more. We're looking for an inquisitive person who
loves looking at the numbers to discern what's happening, why it's
happening, and how we can optimize our efforts to meet our clients'
objectives.
What you'll do
Experience and Requirements
Pluses:
Analytics tools you'll use:
Web Analytics Implementation + Reporting
Campaign Analytics + Reporting
UX + SEO Research and Strategy
Logistics
This is a full-time, W2, "in-house" role based out of our
Washington, DC office. A note about what it means to be "in-house"
here: We only recently started coming back to the office, so our
policies and expectations are still evolving. That said, the rule
of thumb is that most employees in the DC area should be in the
office at least half time. Certain roles (such as managers or
people involved in projects that require more on-site meetings) may
be more, and that may change from time to time. Ultimately, our
goal is to embrace a hybrid office culture that balances the needs
of the agency with the needs of employees.
What's the corporate culture like?
"Fun but focused," as one Taoti put it, is a great way to sum up
our culture. We're a fun and casual shop. The kind of place where
you can wear whatever, come and go as you please, and have autonomy
over your own day for the most part. But we take the work seriously
and believe deep in the mission to make meaningful and measurable
impacts for our clients. All the perks and shenanigans and
borderline irreverent tone are fun, but to really fit in here, you
need to be about the work.
We believe in something we call our "QIST Culture." Quality.
Innovation. Service. And Teamwork. We are always striving to
improve these four areas (to the extent that we have a fund of a
quarter million dollars per year that anyone can spend from in the
interest of going above and beyond towards any of these four
values.
We also believe in total transparency and open communication across
teams and across ranks. Instead of chain-of-command, we want
everyone to have and share their own voice. Every other Thursday,
the CEO holds 'CafeClutch' just so he can hear ideas and feedback
directly from the team instead of through the filter of
management.
Want to see what life at Taoti looks like? Check out our Instagram
or 'about us' video. There's even a 360 tour of the office.
What about benefits?
A bit more about Taoti...
Established in 1996, Taoti Creative is a boutique, full-service
creative agency located on Capitol Hill in Washington, DC. We are
privately owned and have no corporate overloads (nothing personal,
WPP.) We do stuff like web development, social media management,
branding, experiential marketing, video, AR/VR, etc. Our mission is
to 'move the needle' for our clients. We leverage technology,
creativity, and innovation to generate meaningful and measurable
results for our clients-that's what drives us. Speaking of clients,
they're about 60% non-profits, 20% commercial, and 20% federal
government. Some of our customers include World Bank, USAID, DC
Water, Discovery Education, American Chemical Society, Jane Goodall
Foundation, and dozens of 'National Association of _________,' etc.
Our full-time team of about 50 employees is about 65% in-house and
35% remote. We hail from over 15 countries. And for the last four
years in a row, we've made the Inc5000 list of fastest-growing
companies in the United States. There's of course plenty of
additional information on our website. If you've not done so
already, be sure to check out our culture video:
https://vimeo.com/289302105. Or if you're feeling virtual, here's
guided tour of the office in 360 video!
https://www.youtube.com/watch?v=x7KkzdmSGTM (Warning: not suitable
for printers.)
Our Commitment to Diversity and Inclusion
Great ideas happen when diverse perspectives come together. Those
perspectives are Taoti's secret sauce. So building a diverse team
and culture where everyone has a voice and is included in the
process is not just the right thing to do. It's good for business.
We'd love your own perspective to add to our mix! We're eager for
new, diverse voices to join the team and sincerely hope people from
every walk of life will apply!
Next steps...
If you're qualified and interested, please apply on our website
(www.taoti.com/careers.) Please note that these job ads often get
placed onto other websites with their own application systems
(we're looking at you Jooble!) And some sites (looking at you
Indeed!) have made up random salary ranges (Indeed!) So please be
sure you're applying on our website.
Pretty please, no recruiters.
Keywords: Taoti, Washington DC , Marketing Analyst, Advertising , Washington, DC
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